A graduate from Columbia business school, Barbara attained a successful corporate and nonprofit career, pioneering marketing strategies and establishing successful business methods for multiple Fortune 500 companies. Barbara has more than 25 years of experience serving on boards which included Publishers Clearing House, Mutal Trust Financial Group, Northern Technologies and New York Institute of Technology. Some of her greatest achievements include implementing Priceline.com’s “name your own price” as well as introducing it into international markets.